🥔 CrispyRoots – Veggie Chips Business
A healthy snack startup using vegetables like beetroot, okra, and banana to create tasty, preservative-free chips.
Start from your kitchen, scale online or locally.
🧠 What is the Idea?
This business focuses on creating tasty, preservative-free vegetable chips using beetroot, okra, sweet potato, carrot, taro, yam, and banana. All chips are fried in good quality oils like cold-pressed coconut, groundnut, or sunflower oil and prepared with proper hygiene steps such as washing, slicing, oil filtration, and moisture control to ensure premium quality. These chips can be packed just like regular branded snack packets and sold through local stores or online. With simple tools and a home kitchen setup, you can easily start small and gradually scale the business as demand grows.
What makes this idea powerful is its simplicity and strong market appeal: people today are shifting toward healthier snacking habits. These veggie chips can be made in small batches, with minimal tools, and sold directly to end customers or through local resellers.
Once prepared and packed, the chips can be sold:
- 📱 On social media (Instagram, WhatsApp, Facebook Marketplace)
- 🛍️ Through local stores and snack shops on margin-sharing basis
- 🚚 At schools, hostels, gyms, small events, or even apartment complexes
- 🌐 On your own basic website or Google Form-based order page
The entry barrier is extremely low — no need for a food license initially (if selling under 50 packs/day), and the raw materials are easily available in every local market.
📋 Requirements
🛠️ Equipment
- Vegetable slicer (manual or electric)
- Frying setup or air fryer
- Utensils, bowls, oil filter
🧂 Ingredients
- Preffered Healthy Vegetables
- A good Cooking Oil
- Spices and Masalas
🎁 Packaging
- Ziplock or paper pouches
- Stickers or printed labels
- Heat sealer (optional)
💸 Investment Breakdown
Here’s a practical estimate of what you need to invest to launch the veggie chips business from home. These costs are approximate and may vary slightly depending on your location and scale.
| Item | Approx. Cost |
|---|---|
| Vegetables (initial stock) | ₹200 – ₹400 |
| Cooking Oil (2–3 liters) | ₹300 – 500 |
| Slicer & Basic Utensils | ₹400 – ₹600 |
| Packaging (100 pouches) | ₹150 – ₹300 |
| Stickers / Labels | ₹100 – ₹200 |
| Total Startup Cost | ₹1,200 – ₹2,000 |
➡️ Per pack cost: ₹2.3 – ₹3.0 for a 12gm–15gm chips pouch/packet.
📦 Profit Models
This business offers two solid ways to earn, you can either sell directly to customers or distribute through local shops and resellers.
🏪 Model 1: Shop Reseller
- 💸 Cost: ₹2.5 per packet
- ➡️ Sell to shop: ₹4
- 🏷️ Shop resells at: ₹5
- ✔️ Your profit: ₹1.5 per pack
- 🔥 Per 100 packs: ₹150
🧍 Model 2: Direct to Customer
- 💸 Cost: ₹2.5 per packet
- ➡️ Sell to customer: ₹5
- ✔️ Your profit: ₹2.5 per pack
- 🔥 Per 100 packs: ₹250
🧍 Simple Revenue Model
- 💸 Investment: ₹1880/10kgs of potatos chips
- ➡️ No of packets 667 pakets -15gm
- ✔️ Selling Price: ₹5 per pack
- 🔥 Per 667 packets: ₹3,335 Revenue
- 🔥 Your-Profit: ₹1455
- 🔥 After,if any loss: ₹1200
Note
- Profits will vary with Revenue Models
- Profits will vary with margins
- The profits will increase gradually
- “Profit is reinvested, and the cycle repeats.”
🎯 Target Customers & ✅ Why Start This?
🎯 Target Customers
- 🎒 Students & working professionals
- 🏋️ Fitness groups & health-conscious parents
- 😋 Snack lovers seeking healthy alternatives
✅ Why Start This?
- 💰 Low investment, quick setup
- 🌿 Preservative-free = high demand
- 🆓 No special license needed (to start)
📈 How to Scale
Once your veggie chips business gains traction, there are multiple ways to expand, stand out, and grow into a brand. Here's how:
- 🧃 Offer combo packs: Mix 2–3 vegetable chip varieties (e.g., beetroot + banana + okra) for taste and visual appeal.
- 🎉 Create festival editions: Launch special packs for Diwali, Pongal, Sankranti, or New Year to attract seasonal buyers.
- 🏋️♂️ Partner with health hubs: Collaborate with gyms, yoga centers, school canteens, and cafés for bulk or branded supply.
- 📜 Apply for an FSSAI license: This enables you to legally list on Swiggy, Zomato, Flipkart, or your own e-commerce store.
📌 Final Takeaway
Start today with just ₹1,500 and build your own healthy food brand straight from your kitchen. 🔥
Simple to start, easy to scale, and packed with purpose.
You’re not just making snacks — you're launching a brand that fuels a healthier future. 💼🌿
💡 Growth & Smart Strategy
Take your homemade chips idea from a side hustle to a regional or even national brand with these powerful strategies:
- 🌐 Build an ecommerce website or mobile app: Reach more customers across cities and regions with a simple online store.
- 📲 Use social media marketing: Run Instagram Reels, WhatsApp catalogs, and Facebook ads to boost visibility.
- 🍛 Develop unique flavors: Offer masala, mint, peri-peri, garlic herb, or tangy tamarind versions for variety.
- 🥕 Try more vegetables: Experiment with kale, taro, sweet corn, zucchini, or even fruit-based chips like apple.
- 📦 Create combo and trial packs: Let customers explore different options affordably and discover their favorites.
- 📈 Track customer feedback: Use Google Forms or WhatsApp polls to know what flavors are loved most.
- 🏪 Sell in bulk to retailers: Approach health stores, college cafés, or fitness clubs for reseller packs.